ANTA has introduced the PG7 3.0 running shoe. The latest iteration in its cushioning-focused collection, the innovation builds on the proprietary PG7 midsole technology using thermoplastic elastomers to achieve a Peak Gravity value starting at seven, which the company presents as a new benchmark for impact absorption.
The PG7 3.0 running shoe is positioned as an all-day cushioning commuter shoe for everyday wear and urban mobility, and it incorporates Haina Yarn 3.0 in the upper, a material using Sorona hollow yarn technology with a 25% hollow ratio that exceeds the industry average by more than five times. This construction focuses on improving breathability and reducing heat buildup during warmer conditions. The shoe’s midsole features wave-like patterns inspired by ripples formed when a droplet hits water, visually representing how impact energy disperses, and this design approach earned a gold award at the 2026 MUSE Design Awards.
Image Credit: ANTA
What's Driving This Trend
- Cushioning Performance Benchmarking
- The introduction of a defined Peak Gravity metric reframes cushioning as a quantifiable performance attribute that can drive product differentiation around measurable impact absorption.
- Hollow-yarn Breathable Uppers
- A high hollow-ratio yarn in the upper signals a shift toward engineered textiles that prioritize thermal comfort and sustained breathability in warm urban use cases.
- Biomimetic Energy Dispersion Design
- Wave-patterned midsoles inspired by droplet ripples exemplify an aesthetic-meets-function approach that communicates and optimizes how impact energy is visually and mechanically managed.
Who This Affects Most
- Footwear Manufacturing
- Manufacturers can leverage new midsole polymers and standardized cushioning metrics to create tiered product lines centered on verified impact-absorption performance.
- Urban Mobility Apparel
- Commuter-focused apparel brands are positioned to integrate cushioned footwear concepts with breathable textiles to address all-day comfort demands in city environments.
- Performance Materials and Textiles
- Suppliers of elastomers and sorona-based hollow yarns stand to redefine material specifications for next-generation comfort and thermal management in performance wear.
