David Hyde Apparel's Performance Dress Shirt is Stress-Free & Fashionable
References: kickstarter
David Hyde Apparel — a label founded by two University of Central Florida graduates, addresses the problem of humidity in the summer with a performance dress shirt. Sleek and professional, the product is advertised to be completely sweat- and spill-proof. For the design of the piece, David Hyde Apparel utilizes an interesting approach. Harnessing "two factorial components," the brand finds a multi-fold solution to sweat stains.
Firstly, the lightweight exterior of the performance dress shirt is carefully treated with an eco-friendly and organic hydrophobic solution that actively repels liquids. Moreover, the piece is made to be odor-free. Secondly, David Hyde Apparel comes up with patent-pending patches that are placed in high-sweat areas on the inside of the performance shirt. This helps the piece dry at an accelerated rate of 2.5.
Firstly, the lightweight exterior of the performance dress shirt is carefully treated with an eco-friendly and organic hydrophobic solution that actively repels liquids. Moreover, the piece is made to be odor-free. Secondly, David Hyde Apparel comes up with patent-pending patches that are placed in high-sweat areas on the inside of the performance shirt. This helps the piece dry at an accelerated rate of 2.5.
Trend Themes
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Performance Dress Shirts — An opportunity for fashion brands to create performance-enhancing clothing for the professional market.
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Odor-free Clothing — An opportunity for eco-friendly textile companies to develop odor-resistant fabrics and treatments.
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High-sweat Area Patches — An opportunity for textile technology companies to create patent-pending patches to enhance performance clothing.
Industry Implications
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Fashion — An industry that can benefit from developing innovative clothing that seamlessly combines fashion and function.
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Textile — An industry that can leverage technology to create high-performance fabrics and treatments.
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Sports Apparel — An industry that can use this technology to create apparel for athletes competing in high-humidity conditions.
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