Tired of rifling through racks trying to find that perfect jean? Let's not even talk about the less than flattering "moment of true" in the three way mirror. And money? Now thanks to these understand folks at Zafu, women of all body types can find their "perfect jean" without even leaving the house. It's about time.
Implications - The search engine is called Zafu.com, and its purpose is to simplify the purchasing process so that consumers have minimal hassle. The website will actually monitor visitor's browsing and purchasing behavior. It will also make recommendations on merchandise from others who have similar habits. Upon entering the site, users have to answer a questionnaire, after which Zafu will determine their body type as well as the best-fitting items.