Actor Ashton Kutcher goes back to his modeling roots as the new face of Pepe Jeans London in their spring/summer 2008 ad campaign.
The campaign, which was shot by David Sims, features a rocked out Ashton in an edgy style that is rather a departure from Pepe’s previous Sixties aesthetic. Canadian super model Daria Werbowy is also featured in the campaign.
I love the style and color manipulation of the shoot, it adds a cool touch to the clothes. The campaign is featured in numerous magazines including British Vogue, V, GQ and Dazed & Confused.
Check out recent Kutcher magazine features: