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Distracted Pedestrian-Warning Apps

The 'Look Up' App Warns Pedestrians Of Upcoming Intersections

— July 13, 2016 — Tech
'Look Up' is an innovative new smartphone app, currently available for download through the Android app store, that issues pedestrian warnings by issuing a visual alert and vibration whenever a pedestrian approaches a street intersection while walking down the street.

A growing number of accidents are caused by distracted pedestrians who walk around with their faces buried in their smartphones. This is where the Look Up app comes in. The app manifests in a Live Wallpaper form, meaning it can constantly run in the background without affecting other apps. It manages to incorporate map and intersection data from New York City, and uses that information to send an alert when a pedestrian is approaching an intersection.

By making innovative use of map-based data, the Look Up app is able to issue pedestrian warnings that can save lives and prevent injury.


Trend Themes
1. Distracted Pedestrians - Disruptive innovation opportunity: Develop apps or technologies that address the growing issue of distracted pedestrians.
2. Smartphone Safety - Disruptive innovation opportunity: Create smartphone apps or features that enhance pedestrian safety and reduce accidents.
3. Map-based Data - Disruptive innovation opportunity: Find new ways to utilize map-based data to create innovative solutions for pedestrian safety.
Industry Implications
1. Mobile App Development - Disruptive innovation opportunity: Mobile app developers can create new apps that address the issue of distracted pedestrians and enhance safety.
2. Smartphone Technology - Disruptive innovation opportunity: Smartphone manufacturers can build safety features into their devices to help mitigate the problem of distracted pedestrians.
3. Traffic Safety - Disruptive innovation opportunity: Traffic safety companies can utilize map-based data to develop new solutions for pedestrian safety and accident prevention.
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