This chair resembles a mixture between a peacock and an accordion. The Dror Studio paired up for their first collaboration with a furniture manufacturer name Cappellini.
The peacock chair is designed by Dror Benshetrit and it is made of three sheets of felt and a simplistic frame made of metal.
The great part about this comfy piece of furniture is that “no sewing, weaving or upholstery are involved in the production of the piece.â€
Implications - Consumers have an affinity for eccentrically designed furniture because they feel the unique design elements add extra intrinsic value to the product. As such, corporations should craft goods with highly idiosyncratic designs as consumers are willing to pay more for items that differ from the norm.
What's Driving This Trend
- Eccentric Furniture Design
- Businesses can explore the market for furniture designs that incorporate unique and idiosyncratic aesthetics.
- Seamless Furniture Production
- Opportunities exist for companies to innovate the manufacturing process of furniture by eliminating the need for sewing, weaving, and upholstery.
- Sustainable Furniture Materials
- Developing furniture made from eco-friendly materials like felt and simple frames made of metal presents an opportunity for disruptive innovation in the furniture industry.
Who This Affects Most
- Furniture Manufacturing
- Furniture manufacturers can explore innovative production techniques to create unique, highly-valuable products for consumers.
- Interior Design
- Companies involved in interior design can capitalize on the market for eccentric and unique furniture designs, as consumers are willing to pay more for these items.
- Eco-friendly Materials
- Industries involved in producing sustainable and environmentally-friendly materials can drive innovation in the furniture industry by supplying alternative materials for furniture production.
