Ideas
Explore the world's #1 largest database of ideas and innovations, with 476,386 inspiring examples.
Trend Reports
Discover why 1,282 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 304,168 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,282 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 304,168 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,230 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 476,386 cutting edge ideas.

Curl-Specific Hair Care Lines

Clean the Sky - Positive Eco Trends & Breakthroughs

'Pattern Beauty' is a Hair Care Line for Curly, Tight-Textured Hair

— September 7, 2019 — Fashion
Many people already consider Tracee Ellis Ross as their celebrity hair icon and now the actress is helping others achieve the same envy-inducing tresses with a hair care line called Pattern Beauty.

According to Pattern Beauty's latest Instagram post, the brand "is here to empower and nourish curly, coily and tight-textured hair—3B to 4C." In other words, Pattern Beauty is a hair care line designed for styling and maintaining Afro-textured hair in its natural state. Ellis Ross explains that she has "logged hours and hours in the trenches" with her hair and wants to help meet the specific hair care needs of her community. As a result, Pattern Beauty includes a shampoo, three conditioners in varying intensities, hair oil serums, hair clips, a brush, and a microfiber towel—all with wallet-friendly price tags.


Image Credit: Pattern Beauty.
Trend Themes
1. Curl-specific Hair Care - The trend of specialized hair care lines for curly, tight-textured hair provides opportunities for innovative products and solutions tailored to the unique needs of this market.
2. Empowering Afro-textured Hair - The trend of hair care brands like Pattern Beauty catering to the styling and maintenance of natural Afro-textured hair opens up possibilities for disruptive innovations that prioritize inclusivity and diverse beauty standards.
3. Celebrity-driven Hair Care - The trend of celebrities launching their own hair care lines, as seen with Tracee Ellis Ross and Pattern Beauty, presents opportunities for collaboration and co-branding initiatives that leverage the influence and personal styles of popular figures.
Industry Implications
1. Beauty and Personal Care - The beauty and personal care industry can tap into the curl-specific hair care trend by developing new products, formulations, and marketing strategies that cater to the needs and preferences of individuals with curly, tight-textured hair.
2. Hair Styling Tools and Accessories - The hair styling tools and accessories industry can explore disruptive innovation opportunities by creating specialized brushes, hair clips, and towels that are specifically designed to enhance the styling and maintenance of Afro-textured hair.
3. Celebrity Endorsed Products - The celebrity endorsement industry can capitalize on the trend of celebrities launching their own hair care lines by partnering with popular figures to endorse or collaborate on new hair care products, creating mutually beneficial and influential partnerships.
5.6
Score
Popularity
Activity
Freshness