Sublime Citrus Editorials

The Pastel Design Scene Exclusive Captures Dreamy Dresses

The 'Pastel' Design Scene Exclusive editorial stars Marika Teclaw. The model is lensed by photographer Pawel Gajewski who captures her in a sublime light. Marika's dreamy wardrobe is curated by wardrobe stylist Ania Janicka who dresses her in feminine silhouettes displayed in a palette of citrus tones.

From punchy oranges and yellows to more subtle grapefruits, this demure editorial is brought together with the perfect hair and makeup looks from beauty artist Sara Sobierajska.

The 'Pastel' Design Scene Exclusive editorial features dreamlike imagery achieved through the use of light experimentation. Back-lit and beautiful, this dewy and dynamically blurred fashion story highlights the soft tones and textiles that are making waves on the international runway stage this season.

Pastel Design Scene
Opportunities for fashion and beauty brands to incorporate pastel color palettes in their collections and product lines.
Citrus Tones
Opportunities for home decor and interior design brands to incorporate citrus tones and colors in their collections.
Light Experimentation
Opportunities for photographers and videographers to embrace light experimentation and create dreamy, ethereal imagery.

Sectors Adopting This

Fashion
Fashion brands can capitalize on the trend of using citrus shades and pastel palettes in their collections to attract more customers.
Beauty
Beauty brands can leverage the pastel and citrus color trend to create unique and attractive makeup looks for their consumers.
Interior Design
Interior design and home decor companies could capitalize on the use of citrus tones to create a refreshing and warm atmosphere in homes and offices.
SCORE
5.5 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 92%
Activity 64%
Freshness 8%

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