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Unnecessarily Large Beer Cups

Clean the Sky - Positive Eco Trends & Breakthroughs

The Gigantic Red Party Cup Should Be Part of Every Party

— June 29, 2013 — Unique
The ‘Gigantic Red Party Cup’ is what every college senior needs when they go to a party.

The argument of excessive consumerism has been an ongoing debate and there’s no better way to resolve issues in debacles than by having a party of excessive alcohol consumption fueled by alcoholic beverages in giant party cups. The Gigantic Red Party Cup can hold up to 72 ounces of liquids, which is probably going to be beer. The party cup is ceramic, which means it can be used over long periods of heavy partying—because what else are party cups used for?

The Gigantic Red Party Cup isn’t something that should be taken likely, which makes it the ideal party cup for veteran party-goers.
Trend Themes
1. Excessive Consumerism - Disruptive innovation opportunity: Develop sustainable alternatives to meet consumer demand for party cups without contributing to waste and excessive consumption.
2. Giant Party Cups - Disruptive innovation opportunity: Create customizable and reusable giant party cups that enhance the party experience and provide a unique branding opportunity for companies.
3. Long-lasting Party Cups - Disruptive innovation opportunity: Design durable and eco-friendly party cups that can withstand heavy partying and eliminate the need for single-use cups.
Industry Implications
1. Sustainable Materials - Disruptive innovation opportunity: Develop sustainable materials and manufacturing processes to create eco-friendly party cups that minimize environmental impact.
2. Event Planning - Disruptive innovation opportunity: Integrate giant party cups into event planning services to provide unique experiences for party-goers and differentiate from competitors.
3. Branding and Promotions - Disruptive innovation opportunity: Offer customized giant party cups as a promotional tool for businesses to increase brand visibility at parties and events.
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