Partake Brewing, the non-alcoholic craft beer brand, has announced its newest limited-edition beverage, the 'Partake Breweing Hazy IPA.' This Hazy IPA is filled with fruity, juicy flavors such as apricot, mango, and various berries. The drink is slightly bitter as it places its emphasis on smooth textures and sweet flavors.
The Hazy IPA is fit for everyday consumption as it boasts only 25 calories, four grams of carbohydrates, and zero grams of sugar. The "hazy" part of the Hazy IPA comes from the appearance of the liquid, as it looks foggy and thick. Customers can purchase Partake Brewing's Hazy IPA in packs of 12 cans for $29.99 USD, or packs of 24 cans for $55 USD. The drink is available now from Partake Brewing's online store. Additionally, the drink will be sold in variety packs in retail stores beginning in April.
Image Credit: Partake Brewing
Why This Trend Is Growing
- Alcohol-free Beverages
- Opportunity to innovate and target non-drinking demographics with unique flavor profiles.
- Hazy Ipas
- Opportunity to explore new flavor combinations without the traditional bitterness of IPAs.
- Low-calorie Drinks
- Opportunity to develop lower calorie options for consumers who prioritize health and wellness.
Industries Being Reshaped
- Craft Beer Manufacturing
- Opportunity to expand product lines to include non-alcoholic beer options.
- Beverage Retail
- Opportunity to cater to the increasing demand for non-alcoholic beverages with unique flavor profiles.
- Health and Wellness
- Opportunity to capitalize on the trend of low-calorie beverages and promote a healthier lifestyle.
