Studioctopi's Park Avenue South Home Mixes Old and New
Jessica Marcel — January 31, 2010 — Art & Design
References: lyndondouglas & dezeen
Studioctopi designed Park Avenue South, a home that not-so-gracefully combines old and new architectural styles. The main section of the house is traditional brick, but the front section is decidedly modern.
The two sections of Park Avenue South look like they were designed completely separately, and then oddly mashed together. It isn’t a totally negative effect, but it would require some getting used to. Park Avenue South was photographed by Lyndon Douglas.
Implications - And he does a fantastic job of juxtaposing the two parts of the house, highlighting their eccentricities and helping hammer home the strange nature of this collaboration. Nevertheless, there's something intriguing about a house like this. I can't imagine turning down a night there.
The two sections of Park Avenue South look like they were designed completely separately, and then oddly mashed together. It isn’t a totally negative effect, but it would require some getting used to. Park Avenue South was photographed by Lyndon Douglas.
Implications - And he does a fantastic job of juxtaposing the two parts of the house, highlighting their eccentricities and helping hammer home the strange nature of this collaboration. Nevertheless, there's something intriguing about a house like this. I can't imagine turning down a night there.
Trend Themes
1. Merging Architectural Styles - The trend shows a disruptive innovation opportunity for architects and designers to create homes that mix and match elements of different architectural styles in a unique and creative way.
2. Eclectic Home Design - This trend presents an opportunity for home decor and furniture companies to create products that blend classic and modern design aesthetics to complement the eclectic home style.
3. Bringing Opposite Styles Together - This trend opens up potential for marketing and advertising agencies to use the idea of bringing unexpected and contrasting styles together in their campaigns and messaging.
Industry Implications
1. Architecture - Architects can leverage this trend to create unique and unconventional buildings that creatively combine different styles and materials.
2. Home Decor and Furniture - This trend offers an opportunity for home decor and furniture companies to provide products that cater to the growing demand for eclectic and personalized home design.
3. Marketing and Advertising - Marketing and advertising agencies can incorporate the concept of blending opposing styles in their campaigns to attract attention and differentiate from competitors.
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