Powered Paper Planes

TailorToys Gives Flight to Paper Planes with an iPhone Controlled Add-On

TailorToys has released PowerUp 3.0, an attachment meant to give paper planes controlled flight.

PowerUp is a small propeller add-on that can power paper planes. This is a great concept as it allows people to be creative with their own paper airplane and see it actualized in the air with realistic flight.

The PowerUp device is not a new product, but the fact that it can be controlled by the iPhone makes it a breakthrough. This is also the reason why it was the recipient of the Popular Science TOYFAIR 2013 award at the NY Toy Fair.

Many will wonder what else this attachment can be fastened to. I can visualize some pretty hilarious pranks as a result of this.

Smartphone Controlled Toys
There is huge potential for smartphone-controlled toys that allow for creative and interactive play.
Paper Plane Innovation
The PowerUp 3.0 is just one example of how traditional paper planes can be transformed through innovation and technology.
Personalized Flying Devices
There is room for disruption in the field of personalized flying devices, as seen through the PowerUp 3.0 attachment for paper planes.

Who This Affects Most

Toy Manufacturing
Toy manufacturers can explore the potential for smartphone-controlled toys that integrate technology and creativity.
Aerospace Engineering
Aerospace engineering can take cues from the PowerUp 3.0 attachment and explore ways to innovate and personalize flying devices.
Education
The PowerUp 3.0 attachment presents an opportunity for education and STEM-focused learning through interactive and creative play.
SCORE
2.4 out of 10
GENDER
70% Men30% Women
MARKETTop markets: North America
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 18%
Activity 47%
Freshness 8%