PAPER DOLLS is an Estonian group of young designers that established a very special line of graphic accessories, namely little vintage paper dolls that can be clicked onto everything from belts to dresses to bags. Their retro-style art is not limited to fashion, but is also applied on products such as stationery or bedlinen.
The group is exhibiting their paper doll accessories at several design festivals including London 100%, Gdynia Design Festival, and already selling in many shops around Europe.
What's Driving This Trend
- Graphic Accessories
- Disruptive innovation opportunity: Explore new ways to incorporate graphic accessories into fashion and other product lines.
- Retro-style Art
- Disruptive innovation opportunity: Create new retro-style art products and incorporate them into various industries.
- Click-on Embellishments
- Disruptive innovation opportunity: Develop innovative click-on embellishments for different types of products.
Who This Affects Most
- Fashion
- Disruptive innovation opportunity: Integrate paper doll accessories into fashion designs and accessories.
- Stationery
- Disruptive innovation opportunity: Utilize retro-style art in stationery products to create unique and visually appealing offerings.
- Home Decor
- Disruptive innovation opportunity: Incorporate retro-style art into bedlinen and other home decor items to offer a unique and nostalgic aesthetic.
