Palm-Sized Shavers

The Panasonic Palm Shaver Was Announced at CES 2024

At CES 2024, Panasonic announced the Panasonic Palm Shaver as a compact, five-blade shaver for use at home or on the go. The device lives up to its name with a palm-sized design and it's a small yet mighty shaver that delivers a close, smooth shave for every type of beard texture.

Powered by a linear motor, the Panasonic Palm Shaver (ES-PV6A-W) boasts advanced sensing technology so that every shave is customized to the user's unique facial contours and grooming needs. Notably, the Palm Shaver makes the most of NAGORI, a material created from sea minerals. Thanks to the use of this sustainable material, Panasonic reduces plastic usage by 40% when as compared to its conventional grooming products.

Also at the 2024 edition of the Consumer Electronics Show, Panasonic announced new attachments for its popular and modular MultiShape grooming system.

Compact Shavers
The Panasonic Palm Shaver demonstrates the trend towards compact shavers that are portable and easy to use.
Advanced Sensing Technology
The advanced sensing technology in the Panasonic Palm Shaver reflects the trend of personalized grooming experiences tailored to individual facial contours and grooming needs.
Sustainable Materials
The use of NAGORI, a sustainable material created from sea minerals, in the Panasonic Palm Shaver highlights the trend towards eco-friendly grooming products.

Where This Applies

Personal Care
The compact shavers trend presents opportunities for innovation in the personal care industry.
Grooming Products
The advanced sensing technology in shavers like the Panasonic Palm Shaver opens up new possibilities for innovation in the grooming products industry.
Sustainable Manufacturing
The use of sustainable materials in grooming products, such as the Panasonic Palm Shaver, creates opportunities for disruptive innovation in the sustainable manufacturing industry.
SCORE
6.9 out of 10
GENDER
90% Men10% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 89%
Activity 94%
Freshness 23%