Sculptural Fashion Lookbooks

The Paloma Wool Collection #4 Images Pair Apparel with Statues

The Paloma Wool Collection #4 lookbook exhibits the labels current collection with artistic flair. Both sculpture and apparel are showcased in these images that provide evident nods to the works of Picasso and Matisse.

In contrast to standard visual displays of fashion that focus on breakout clothing pieces and accessories, Paloma Wool instead chose to highlight a series of paintings and sculptures alongside its latest line.

Stripes of paint and a range of statues make for interesting pairings with this assortment of cropped t-shirts, high rise undergarments and tied wrap skirts. Much like the figurines, sketches of faces also line these outfits. This allowed the label to merge itself with creativity on all possible fronts.

Art-inspired Fashion Lookbooks
Fashion brands can integrate art in their collections to create innovative and visually-stunning lookbooks.
Merging Sculpture and Fashion
Creating fashion collections that infuse sculpture can be a disruptive innovation opportunity.
Sketch-inspired Apparel Designs
Fashion labels can incorporate sketches and illustrations in their designs to add an element of creativity.

Who This Affects Most

Fashion
The fashion industry can innovate by incorporating art and sculpture into their collections.
Art and Design
The art and design industry can explore collaborations with fashion brands to create stunning visual displays.
Retail and Merchandising
Retail and merchandising industries can explore new ways of displaying fashion collections by fusing art with fashion.
SCORE
3.7 out of 10
GENDER
10% Men90% Women
MARKETTop markets: Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 63%
Activity 41%
Freshness 8%