For the first time, streetwear brand Palace Skateboards has partnered with American footwear giant New Balance to launch a new two-piece footwear capsule that delivers reimagined versions of New Balance's retro 580 silhouette. The new sneakers come in a 'Pansy Violet' and 'Deep Shaded Spruce' colorway, which join the already released 'Lapis Blue' and 'Gargoyle' versions.
Both models feature rollbar midsoles, hairy suede overlays, and mesh fabric underlays. In addition, they come equipped with a stash pocket on their tongues. For Palace, the new collaboration comes on the heels of the brands recently launched Autumn collection.
For those interested, the Palace Skateboards x New Balance 580 sneakers are now available to purchase on both brands' websites as well as at select retailers throughout the United States.
Image Credit: Palace Skateboards
What's Driving This Trend
- Retro-inspired Sneakers
- The trend of incorporating retro design elements in contemporary fashion presents opportunities to introduce new, innovative takes on classic designs to modern consumers.
- Collaborations Between Streetwear and Footwear Brands
- The trend of streetwear and footwear brand collaborations presents opportunities for cross-industry innovation and the creation of unique products that appeal to a wide range of consumers.
- Sneaker Design with Hidden Features
- The trend of sneaker design incorporating hidden or unexpected features presents opportunities to provide consumers with an added level of functionality and convenience.
Who This Affects Most
- Fashion
- The fashion industry can incorporate retro design elements into contemporary products, collaborate with other industries, and innovate by including additional functional features in their designs.
- Footwear
- The footwear industry can partner with streetwear brands, create innovative products that incorporate hidden features, and leverage vintage design elements to appeal to a wider range of consumers.
- Retail
- The retail industry can capitalize on consumer interest in retro design and brand collaborations by offering exclusive collections and collaborations in their stores, as well as highlighting products with innovative features.
