The Own Social Media App Utilizes Blockchain Technology
Michael Hemsworth — June 18, 2025 — Tech
References: apps.apple & techcrunch
The Own social media app has been developed by Amir Kaltak and Katia Zaitzev as a decentralized network that utilizes blockchain technology to transform content into part of the token economy. The app will offer users the ability to create continue and earn revenue without having to adhere to any minimum requirements when it comes to follower counts or post counts. The app will tokenize content by turning it into $OWN Token that will be rewarded to creators whose video engagement is high; this coin is fully tradable and operates on Base Layer 2 blockchain to ensure secure transactions and content ownership.
The Own social media app is projected by the founders to be a game-changer for content creators who are capable of earning tokens no matter where they are in the world to prioritize a decentralized ethos.
Image Credit: Own
The Own social media app is projected by the founders to be a game-changer for content creators who are capable of earning tokens no matter where they are in the world to prioritize a decentralized ethos.
Image Credit: Own
Trend Themes
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Decentralized Content Platforms — Decentralized networks are giving creators unprecedented control and monetization opportunities without traditional platform constraints.
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Blockchain-driven Monetization — Utilizing blockchain for content tokenization enables direct creator compensation through tradable tokens, bypassing conventional revenue models.
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Global Creator Empowerment — Decentralized and blockchain-based social apps facilitate financial inclusion for creators worldwide, independent of geographical restrictions.
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Decentralized Social Networks — Social media platforms built on blockchain technology are shifting towards a user-driven content economy, focusing on secure transactions and content ownership.
Industry Implications
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Social Media — By integrating blockchain technology, the social media industry is moving toward decentralized ecosystems that enhance content monetization.
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Blockchain Technology — The blockchain industry continues to align with content creation by enabling secure, tradable token economies that reward user engagement.
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Digital Content Creation — Digital content creation gets redefined as blockchain technology allows creators to earn and trade tokens directly through innovative platform models.
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