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Monies Jewelry of Denmark

 - Dec 11, 2008   Updated: Aug 4 2011
References: monies.dk & jcreport
Statement jewelery can transform an ordinary outfit into something outstanding. Monies of Copenhagen, creates oversized handmade necklaces, bracelets and rings of amber, wood and semi-precious stones that would amaze even the most avant-garde fashionista.

Monies is a husband and wife team who describes their work as “recreated history.” You can see African and South American influences in the designs, especially the in humongous wooden bracelets and the neck-piece featuring enormous white feather plumage.

Implications - Consumers are pulling inspiration from major media moguls for their fashion choices. Figures like Lady Gaga have encouraged customers to embrace bold statement pieces that are extreme in their size or their design. These pieces allow consumers to stand apart from the crowd and convey their interests and values to their peers.