The Orijin 'AROMA 59' Fragrance Capsule is Mindful
Michael Hemsworth — February 9, 2022 — Marketing
References: kickstarter & geeky-gadgets
The Orijin 'AROMA 59' fragrance capsule has been created by the brand with power, calmness and mindfulness in mind to provide a different kind of experience when it comes to the simple act of applying fragrance.
The capsule-shaped container can be swiveled open with ease and will offer access to the premium fragrance within, which comes in three varieties including Del Mar, Arbol and Vista. Each of the scents are focused on different natural environments to help invigorate the wearer without any SLS, paragons, alcohol or phthalates in the formula.
The Orijin 'AROMA 59' fragrance capsule and solid perfume collection speaks to the concept of mindful cosmetics and scent that will speak to consumers seeking out an alternative to the existing mainstream offerings.
The capsule-shaped container can be swiveled open with ease and will offer access to the premium fragrance within, which comes in three varieties including Del Mar, Arbol and Vista. Each of the scents are focused on different natural environments to help invigorate the wearer without any SLS, paragons, alcohol or phthalates in the formula.
The Orijin 'AROMA 59' fragrance capsule and solid perfume collection speaks to the concept of mindful cosmetics and scent that will speak to consumers seeking out an alternative to the existing mainstream offerings.
Trend Themes
1. Mindful Fragrance - Creating fragrance products that promotes mindfulness and relaxation in the user.
2. Solid Perfume - Designing compact and portable perfume products in solid form for ease of use.
3. Natural Fragrance - Developing fragrance products made from natural ingredients that are free from harmful chemicals such as parabens, SLS, and phthalates.
Industry Implications
1. Cosmetics - Integrating mindfulness and natural ingredients into mainstream fragrance products to cater to conscious consumers.
2. Personal Care - Creating innovative and portable solid perfume alternatives for on-the-go use.
3. Wellness - Incorporating natural fragrances and mindfulness techniques into wellness and self-care routines.
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