When it comes to getting around, people are used to consulting screens and apps to provide directions—but the GuideWatches from onTracks set themselves apart as an intuitive, multi-use navigation system.
Unlike smartwatches that wrap only around the wrist, the GuideWatches integrate a strap that encompasses the thumb. Additionally, the wearables come in pairs, which is an essential part of how the system makes getting around as easy as possible. Instead of relying on a screen, a map or voice directions, users are able to get to where they are going with vibrations that occur in either the left or the right GuideWatch.
Due to the immense versatility of the GuideWatches, onTracks offers different packs, including Active for hikers, runners and cyclists, the Mobile and the Nomad.
Key Themes Behind This Trend
- Screenless Navigation
- Screenless navigation wearables like onTracks' GuideWatches offer an alternative to traditional GPS systems by utilizing intuitive vibrations instead of screens or voice directions.
- Intuitive Wearables
- The onTracks GuideWatches showcase the potential for intuitive wearables that utilize the human body's natural movements and senses in order to enhance user experiences.
- Pairing Wearables
- The GuideWatch's unique pairing system demonstrates the potential for wearables to work together to create a seamless experience for users.
Where This Applies
- Wearable Technology
- The onTracks GuideWatches are a prime example of how wearable technology can offer innovative solutions to traditional problems through alternative user experiences.
- Outdoor Recreation
- The onTracks GuideWatches' Active pack specifically caters to hikers, runners, and cyclists, signaling a potential opportunity for disruptive innovation in the outdoor recreation industry.
- Location-based Services
- By utilizing vibrations instead of screens or voice directions, onTracks is creating disruption in the location-based services industry by offering unique and intuitive alternatives to traditional GPS systems.
