The shift towards online grocery shopping has been welcomed by a variety of consumers looking for enhanced convenience, but as brands seek out new ways to entice new customers, 'Grability' app is offering a user experience that's more efficient and faster than ever. The design of 'Grability' utilizes brand images to allow consumers to browse through products quickly to identify which are the items for them.
Being that consumers are very image-focused, 'Grability' transforms online grocery shopping from being text-heavy, to showing products only; just like in a grocery store aisle. The user experience of 'Grability' is available to a wide variety of brands, as the company specializes in creating custom experiences, specifically around online grocery shopping, but also along the lines of eCommerce in general.
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