Photography Tuned Smartphones

The OnePlus 10 Pro Has a 6.7-Inch AMOLED Display

The OnePlus 10 Pro smartphone has been shown off by the brand ahead of a January 11, 2022 launch as a photography focused mobile solution for consumers seeking out a better way to capture their favorite moments.

The smartphone comes in two options to choose from including 8GM of RAM along with 128GB of storage or 12GB of RAM and 256GB of storage. The unit has a 6.7-inch AMOLED display that will deliver a QHD+ resolution and has a 120Hz refresh rate, and is rounded out with a 5,000mAh battery that supports fast charging.

The OnePlus 10 Pro smartphone has bee co-developed with Hasselblad to ensure the utmost attention to premium photography. This is evident thanks to a quad-camera layout that includes a 48MP ultra-wide angle camera along with a 50MP ultrawide and two additional lenses.

Photography-focused Smartphones
As smartphones continue to replace traditional cameras, there is an opportunity for smartphone manufacturers to differentiate themselves by offering high-quality camera features.
Collaborations with Professional Camera Brands
Co-development with established photography brands like Hasselblad can enhance a smartphone's reputation as a premium photography tool.
Improved Display Technology
As smartphones become the go-to devices for capturing and viewing photos, advancements in display technology can enhance the photography experience for users.

Where This Applies

Smartphone Manufacturing
Smartphone manufacturers have an opportunity to compete in the crowded market by focusing on high-quality camera features and technology.
Photography Equipment Brands
Established photography brands, like Hasselblad, have an opportunity to expand their market and revenue streams by co-developing premium camera features for smartphones.
Display Technology Manufacturing
Display technology manufacturers have an opportunity to partner with smartphone manufacturers to enhance the photography experience for smartphone users.
SCORE
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GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
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