Starlet, Zoe Saldana of 'Avatar' fame, graces the cover of Nylon's April 2010 issue. Looking rebellious in mellow yellow ensemble and fingerless gloves, she heats up the shoot with her exotic beauty and her spicy language.
Interviewed by Luke Crisell, Zoe Saldana shares her experiences and opinions about her life and the movie business candidly. If your ears are on the sensitive side, checking out juicy tidbits from the interview is not suggested.
Implications - *Try and still tie this in with the related trend.
Businesses can benefit from approaching advertising campaigns from a different perspective than may be normally used. Rather than appealing to a wide target demographic, companies can hone in on a specific niche market to appeal specifically to that audience.
What's Driving This Trend
- Niche Advertising
- Companies can benefit from targeting specific niche markets in their advertising campaigns.
- Experiential Marketing
- Brands can create immersive experiences for consumers that go beyond traditional advertising methods.
- Celebrity Endorsements
- Brands can leverage the influence and popularity of celebrities to promote their products or services.
Who This Affects Most
- Fashion
- Fashion brands can tap into the trend of mesh glove covers to create unique and edgy accessories.
- Entertainment
- Entertainment companies can explore disruptive innovation opportunities by incorporating spicy language and candid interviews in their content.
- Advertising
- Advertising agencies can embrace the trend of niche advertising and develop tailored campaigns for specific target audiences.
