Founded by Bonita Lin Wen, NuoMi Shanghai is a social enterprise that creates fashion lines in an an effort to create sustainable employment opportunities.
"Founder Bonita Lin Wen admits that it doesn’t make business sense in the traditional way—she has lost thousands of RMB over the years—but the fact that these families and their dependent children are better off than they were before make her efforts worth it," wrote Daniel Elliot in a piece published on Social Earth. "She doesn’t see it as a loss of capital, but rather as an investment into making better lives for her community." Here, individuals like Wen and companies like NuoMi are seen as fostering and creating social entrepreneurship in China at large.
Contact Information
NuoMi Shanghai website
NuoMi Shanghai on Facebook
NuoMi Shanghai on Twitter
Key Themes Behind This Trend
- Sustainable Employment
- The all-white ethical fashion lines trend is fostering sustainable employment opportunities, creating a positive social impact.
- Social Entrepreneurship
- Companies like NuoMi Shanghai are leading the way in social entrepreneurship in China, investing in better lives for their communities.
- Community Development
- The all-white ethical fashion lines trend is contributing to community development by empowering families and dependent children.
Where This Applies
- Fashion
- The all-white ethical fashion lines trend presents disruptive innovation opportunities for the fashion industry to create sustainable and socially conscious products.
- Social Enterprises
- NuoMi Shanghai's success as a social enterprise highlights disruptive innovation opportunities within the social entrepreneurship industry in China.
- Employment Services
- The all-white ethical fashion lines trend creates opportunities for disruptive innovation in the employment services industry, particularly in sustainable job creation and empowerment.
