NorthShore Care Supply recently expanded its portfolio with the introduction of the its Megamax Briefs in two new colorways: black and tie-dye. To kick off the launch and reach its target audience, the brand is launching a national campaign through SiriusXM and streaming audio.
"To help spread the word about Megamax and how life-changing our products can be, we decided to launch a national campaign to reach individuals and their loved ones managing incontinence," says Adam Greenberg, president and founder of NorthShore. "The goal is to increase awareness that incontinence is very common, it is not something to be ashamed of, there is help and you can live life and leave the house with the right products and supplies … like those offered at NorthShore.com."
Image Credit: Northshore