Gamer-Centric Smartphones

The Nokia Lumia PLAY Lets You Take Your Xbox on the Road

The Nokia Lumia PLAY is a conceptual smartphone designed as the end-all-be-all of cellphone gaming. Antonio Celestino's phone is powered by Windows 8 and is meant to be used primarily for gaming. It has an 8-core processor, 3GB of RAM and an HD touchscreen.

What makes the Nokia Lumia PLAY unique is its two slide-out gamepads. The pads are secretly hidden in the top and bottom of the phone and consists of a directional pad and a button pad. These two pads are meant to take the action away from the touchscreen; the more intense and action-packed a game gets the harder it can be to control via touch. Additionally, the phone would also be able to act as an actual Xbox controller.

Although the Nokia Lumia PLAY is targeted at gamers, the phone would still appeal to non-nerds. It comes packed with Windows 8 and a 5MP front-facing camera that can record video in 720p and has a 10MP rear-facing camera that can record in full HD.

Gamer-centric Smartphones
Smartphones created specifically for gaming with built-in gamepads and advanced hardware.
Mobile Gaming Accessories
Slide-out gamepads and other accessories for mobile gaming.
Cross-platform Gaming
Developing games that can be played across multiple platforms, including smartphones and gaming consoles.

Industries Being Reshaped

Smartphone
Smartphone manufacturers can invest in creating gamer-centric phones with built-in gamepads.
Gaming
Developers can create games optimized for gaming smartphones with advanced hardware and gamepad capabilities.
Consumer Electronics
Companies can create mobile gaming accessories and peripherals to pair with gaming smartphones.
SCORE
2.0 out of 10
GENDER
70% Men30% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 31%
Activity 20%
Freshness 8%

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