The Nike SB Dunk Pro Book 1985-2011 Chronicles the Life of a Classic
Michael Hines — January 18, 2011 — Business
References: dunk.cn & highsnobiety
True sneakerheads are going to want to add the Nike SB Dunk Pro Book 1985-2011 to their at-home libraries. This book chronicles the history and evolution of the now-iconic Nike SB Dunk.
You've probably seen more than a few pairs of the Nike SB Dunk even if the name doesn't sound all too familiar. The pictures in the book are cool, but what I am really drawn to here is the packaging. The Nike SB Dunk Pro Book 1985-2011 incorporates a pair of shoe soles into the front and back cover giving this book a one-of-a-kind look.
You've probably seen more than a few pairs of the Nike SB Dunk even if the name doesn't sound all too familiar. The pictures in the book are cool, but what I am really drawn to here is the packaging. The Nike SB Dunk Pro Book 1985-2011 incorporates a pair of shoe soles into the front and back cover giving this book a one-of-a-kind look.
Trend Themes
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Sneakerhead Documentation — Create more books and documentaries that chronicle the history and evolution of iconic sneakers.
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Innovative Packaging — Explore new ways to incorporate unconventional materials into the design of product packaging.
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Nostalgia Marketing — Tap into consumers' desire for nostalgia by showcasing iconic products and their history.
Industry Implications
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Publishing — Publishing companies can create a new niche market by producing books that document the history of iconic products.
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Packaging — Packaging companies can offer unique packaging designs by incorporating unconventional materials into their products.
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Retail — Retailers can capitalize on consumers' nostalgia by showcasing and selling iconic products, and their history, in-store and online.
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