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Mosh Pit Kicks

The Nike Rock 'N Roll Collection Will Not Be a One Hit Wonder

— April 21, 2010 — Fashion
With the summer concert season upon us, you're going to need some shoes that can handle fighting through the crowds to get to front stage, and the Nike Rock 'N Roll collection is up to the task. With shoes this nice, however, you may want to keep them out of the mud and get a seated ticket.

Complete with AC/DC-like decals and a studded Nike swoosh, the Nike Rock 'N Roll collection may influence you to start your own musical outfit. Of course, it's going to take more than nice shoes to make a successful rock band--you're going to need a nice t-shirt as well.
Trend Themes
1. Concert-ready Footwear - The trend of designing shoes specifically for concerts and live performances presents a disruptive innovation opportunity for footwear companies to create durable and stylish footwear that can withstand the demands of a mosh pit or crowded venue.
2. Music-inspired Fashion - The trend of incorporating musical elements, such as band decals and references, into fashion items offers a disruptive innovation opportunity for clothing brands to create unique and compelling products that resonate with music lovers and concertgoers.
3. Performance Apparel - The trend of designing apparel that caters to the specific needs of concert attendees, such as providing durability and comfort while maintaining a stylish aesthetic, presents a disruptive innovation opportunity for fashion brands to create a dedicated line of performance apparel for music enthusiasts.
Industry Implications
1. Footwear - The footwear industry has the opportunity to tap into the demand for specialized concert-ready shoes, catering to the specific needs of concertgoers while offering style, durability, and comfort.
2. Fashion - The fashion industry can capitalize on the trend of music-inspired fashion by infusing musical elements into clothing designs, creating a unique and appealing product category for music lovers and concert attendees.
3. Apparel - The apparel industry has the potential to create a dedicated line of performance apparel for concertgoers, offering garments that provide comfort, durability, and style to enhance the live music experience.
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