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Winter Workout Gear

The Nike Pro Hyperwarm Collection Ensures People Stay Fit in Cold Weather

— November 17, 2014 — Fashion
It's easy to make excuses when it comes to cold weather workouts, but the problem of staying properly warm will no longer be a valid one thanks to the Nike Pro Hyperwarm collection. It is specially designed to protect the body against the winter elements while being flexible enough for dynamic movements necessary when exercising outdoors.

The Nike Pro Hyperwarm collection boasts a sweat-wicking Dri-fit fabric that locks in the heat while letting the body breath. Fitted to the body to encourage a wide range of movement, one of the best parts of each clothing item is the brushed interior that is not only warm, but incredibly comfortable as well. The Nike Pro Hyperwarm collection is made for both men and women.
Trend Themes
1. Sweat-wicking Fabrics - Opportunity to develop and market innovative fabric technologies that effectively manage sweat and body temperature during cold weather workouts.
2. Flexibility and Movement - Potential for creating workout gear that provides flexibility and unrestricted movement for outdoor exercises in cold weather conditions.
3. Comfortable Insulation - Possibility for designing clothing items with warm and comfortable insulation that enhances cold weather workouts.
Industry Implications
1. Sportswear Manufacturing - Promising prospects exist for sportswear manufacturers to produce advanced winter workout gear with features that enhance performance and comfort.
2. Textile Technology - Opportunity for textile technology companies to develop innovative fabric technologies that optimize sweat-wicking and insulation properties for cold weather workout gear.
3. Outdoor Fitness Equipment - Room for improvement in the development of outdoor fitness equipment that is tailored to cold weather conditions and promotes optimal performance during workouts.
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