Trend Hunter's Innovation eLearning YouTube series covers New Business Models and how consumer needs and expectations are evolving. Finding strategic clarity can be challenging, given the quickly changing nature of the corporate environment today. But how has our world altered in the modern day? Following years of trend research, Trend Hunter has discovered 18 megatrends and opportunity patterns that are driving both brand strategy and customer demand.
Due to the peer-to-peer economy's growth and the disruption of the direct-to-consumer sector, startups and small enterprises with the adaptability and connections needed to meet changing consumer demands have gained dominance over established names in each industry. The focus is on expanding globally and developing company strategies as a new age in business begins.
For more on New Business Models, check out Trend Hunter's free 2023 Trend Report.
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What's Driving This Trend
- Peer-to-peer Economies
- The growth of peer-to-peer economies presents an opportunity for startups and small enterprises with the adaptability and connections needed to meet changing consumer demands.
- Direct-to-consumer Disruption
- The disruption of the direct-to-consumer sector presents an opportunity for newer companies to challenge established names in each industry.
- Global Expansion
- The focus on expanding globally presents an opportunity for companies to develop new strategies and enter new markets.
Who This Affects Most
- Retail
- New business models based on peer-to-peer economies and direct-to-consumer disruption could offer opportunities for small to mid-sized retailers to compete with larger, established retailers.
- Hospitality
- The growth of peer-to-peer economies could present hospitality startups and small enterprises with opportunities to meet changing consumer demands and challenge established names in the industry.
- Finance
- Global expansion presents financial institutions with opportunities to develop new strategies to enter and succeed in new markets.
