Ideas
Explore the world's #1 largest database of ideas and innovations, with 474,794 inspiring examples.
Trend Reports
Discover why 1,276 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 305,565 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,276 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 305,565 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,222 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 474,794 cutting edge ideas.

Limited Ingredient Baking Chocolates

Nestle Toll House Simply Delicious Morsels are Allergen-Free

— May 24, 2018 — Lifestyle
Food allergies have become more acknowledged in the CPG market as brands look to make products applicable for all different kinds of consumers, which is seeing new options like the Nestle Toll House Simply Delicious Morsels being introduced.

The chocolate chips are made with just three ingredients including cane sugar, cocoa butter and real chocolate to ensure it's as wholesome as possible. The chips are also free from eight of the major food allergens including tree nuts, peanuts, eggs, milk, wheat, fish, soy and shellfish.

The Nestle Toll House Simply Delicious Morsels come in 'Semi-Sweet' and '67% Dark Chocolate' varieties, which makes them perfect for consumers to incorporate into their favorite baking recipes. The chocolate chips acknowledge growing consumer demand for free-from products to help them maintain commitments to simple food varieties.
Trend Themes
1. Limited Ingredient Foods - The popularity of limited ingredient baking chocolates highlights the trend towards simpler, cleaner food options.
2. Allergen-free Products - Brands are catering to the increasing demand for allergen-free options, presenting an opportunity for disruptive innovation in the food industry.
3. Free-from Movement - The introduction of Nestle Toll House Simply Delicious Morsels reflects the growing consumer preference for free-from products, suggesting a need for more diverse offerings in the market.
Industry Implications
1. Food Manufacturing - The limited ingredient baking chocolate trend presents an opportunity for food manufacturers to create simplified, allergen-free products for a broader customer base.
2. CPG (consumer Packaged Goods) - The demand for allergen-free and free-from products requires CPG brands to develop innovative solutions to meet the needs of health-conscious consumers.
3. Bakery and Confectionery - The introduction of limited ingredient baking chocolates opens up disruptive opportunities for bakery and confectionery businesses to create innovative, allergen-friendly dessert options.
4.4
Score
Popularity
Activity
Freshness