La Mer, which is known for its luxurious, transformative skincare, recently launched a new product called The Neck and Décolleté Concentrate that takes the form of a gel-like balm that helps to create a lifted look and a firmer feel. The product specifically helps to fight "tech neck," or the horizontal lines that appear across the neck due to the act of constantly looking down at a phone or other mobile device.
Naturally, the new product from La Mer boasts its famed Miracle Broth blend of marine ingredients, plus other potent additions like antioxidant-rich lime tea concentrate.
The Neck and Décolleté Concentrate is paired with an applicator to help the silky product glide across the body.
What Makes This Trend Stand Out
- Concentrated Firming Balms
- Disruptive innovation opportunity: Develop innovative skincare products that target specific areas of the body for a lifted look and firmer feel.
- Tech Neck Solutions
- Disruptive innovation opportunity: Design products and services that address the physical effects of excessive screen time, such as neck lines caused by constantly looking down at devices.
- Luxurious Skincare
- Disruptive innovation opportunity: Create high-end skincare products that incorporate effective and unique ingredients for a transformative experience.
Sectors Adopting This
- Skincare
- Disruptive innovation opportunity: Introduce cutting-edge skincare technologies and ingredients to create premium products with enhanced benefits.
- Beauty
- Disruptive innovation opportunity: Explore innovative beauty treatments and solutions that target specific areas of concern for consumers.
- Wellness
- Disruptive innovation opportunity: Develop holistic wellness solutions that encompass both physical and mental wellbeing, including products that address the effects of digital lifestyles on the body.
