After its successful collagen product, Vida Glow has launched the ANTI-G-OX powder to "assist sugar metabolism and promote skin regeneration." ANTI-G-OX targets the "damaging environmental and lifestyle factors" that affect one's health on the cellular level, which is where the process of aging is known to start. The formula combines natural antioxidant and anti-glycant ingredients.
Vida Glow flags the build-up of oxidative stress—when bodies are overburdened by exposure to free radicals from radiation, pollution, pesticides, smoke, and even some food—and glycation, which is the process of sugar building up in the system and creating compounds called AGEs. When these agents accumulate in the body, they make the skin barrier vulnerable, trigger inflammation, and cause wrinkles, sagging, and dull skin. Vida Glow's ANTI-G-OX natural beauty supplement powder is intended to create a defense system against this.