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Airy Athletic Footwear

The Native Shoes 'Cloud Equipment’ Pack Fuses Style With Comfort

— November 4, 2016 — Fashion
The Native Shoes 'Cloud Equipment' pack is a limited edition range that marries style with comfort while drawing inspiration from the concept of walking on air. Borrowing from natural cloud formations, the Canadian brand's Mercury Liteknit shoe range comes in three exclusive colorways -- an Air Blue, a Dublin Grey, and a Jiffy Black. Additionally, each pair pulls color notes from Cirrus, Nimbostratus and Cumulonimbus clouds and retails for $120. This limited release gives shoe lovers a sneak peek at Native's upcoming SS17 collection and will be on sale exclusively at Park & Province in Toronto, Gravity Pope in Vancouver and Off the Hook in Montreal as well as online.

The Native Shoes Cloud Equipment pack is not only elegant and lightweight but is also created using futuristic and durable materials. "Constructed from an elasticized 3D knit — meaning that it’s flexible in key areas for close fitted form — the Mercury Liteknit is set atop an EVA outsole and paired with the newly introduced Superfoam perforated insole for added weightlessness."

Native Shoes' latest sneaker release targets urban dwellers looking to stand apart from the crowd while remaining comfortable in the process.
Trend Themes
1. Cloud-inspired Footwear - There is an opportunity for footwear brands to create cloud-inspired designs that fuse style with comfort.
2. 3d-knitted Shoes - There is an opportunity to develop more 3D-knitted shoes that are flexible and comfortable for urban dwellers.
3. Superfoam Technology - There is an opportunity to integrate superfoam technology into more shoe designs for added weightlessness and comfort.
Industry Implications
1. Footwear - The footwear industry can benefit from these trends by creating more innovative and comfortable shoe designs.
2. Fashion and Apparel - The fashion and apparel industry can leverage cloud-inspired designs and 3D-knitted fabrics to create a range of new products.
3. Sporting Goods - The sporting goods industry can explore the use of superfoam technology in products such as sport shoes and other athletic equipment.
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