Contemporary Root Cellars

The Nadin Jahn 'Speiseschrank' Is A Modern Way To Store Food

Modern kitchens are often a place of over-excess and needless waste; to counter this there is the Nadin Jahn 'Speiseschrank.' Essentially, the Speiseschrank is a root cellar for the modern kitchen. Designer Nadin Jahn showed the concept at the Bauhaus University Weimar 2012 Diploma Exhibition, providing a sleek ceramic design that holds fruits and vegetables. The Speiseschrank also uses an air conductivity feature, in order to extend the life of food and prevent waste by keeping it cool and moist.

Since most consumers visit the grocery store only once a week, they often buy too many groceries and Jahn's design can help reduce the waste that gets thrown out due to rotting food. The Nadin Jahn 'Speiseschrank' containers can in effect change the pattern of modern day consumption, helping to create better lifestyle for all.

Contemporary Root Cellars
There is a trend towards creating modern root cellars for storing food in an efficient and waste-reducing manner.
Air Conductivity Features
Designs that incorporate air conductivity features for food storage are becoming increasingly popular.
Waste Reduction
There is a trend towards designing products that promote waste reduction, such as the Nadin Jahn 'Speiseschrank.'

Where This Applies

Kitchen Design
The kitchen design industry can benefit from creating contemporary root cellar designs that promote sustainable food storage.
Home Appliances
The home appliance industry can incorporate air conductivity features in their refrigeration and storage products to promote waste reduction.
Food Industry
The food industry can promote sustainable food storage and waste reduction by partnering with designers to create efficient and practical root cellars and storage solutions.
SCORE
1.2 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 17%
Activity 11%
Freshness 8%