Toronto-based R&B artist The Weeknd launches his unisex musician apparel collection that embodies all of the features his fans have admired and supported from day one.
The hip collection has a little something for the ladies and the men, with his renowned 'XO' brand printed on every piece, representing his label movement. Ladies can now purchase all-over print crop-tops, leggings, and girl-cut tees to represent the artist in a stylish way. Dudes can match their 'bae' with graphic longsleeve tees detailed with the artist’s XO logo.
Natives of Toronto and The Weeknd enthusiasts have the perfect opportunity to represent this artist, with the collection that has something for everyone, leaving you never looking over or under dressed, sporting the casual and hip look that can be rocked on any given day.