Adaptogenic Coconut Milk Horchatas

Clean the Sky - Positive Eco Trends & Breakthroughs

This Mushroom Milk by the New New Age is a Nutrient-Dense Treat

— September 5, 2018 — Eco
Mushroom Milk by the New New Age is a beverage powder consisting of cinnamon, dehydrated coconut milk and medicinal mushrooms to create an adaptogenic horchata-like treat. The nourishing beverage features a blend of six medicinal mushrooms: chaga and reishi dual extract, lions mane, maitake, cordyceps and turkey tail.

The powder can be prepared in a variety of ways, as it can be added to coffee or smoothies, or simply prepared with warm or cold water.

The New New Age is a forward-thinking company launched in California in 2012 but presently headquartered in southwestern Ontario, where the ingredients for their range of products are wildcrafted on a co-founder's family farm. The brand is centered by its mission to grow healing herbs in "an ecologically regenerative manner." The brand also produces a variety of healthful teas, skincare products and more adaptogen-driven wellness blends.


Image Credit: The New New Age

Trend Themes

  1. Adaptogenic Beverages — Opportunities for creating nutrient-dense and functional beverages using adaptogenic ingredients.
  2. Medicinal Mushrooms — Incorporating mushroom extracts for their potential health benefits in food and beverage products.
  3. Regenerative Agriculture — Exploring opportunities in sustainable and ecologically regenerative farming practices to source ingredients for health food products.

Industry Implications

  1. Food and Beverage — Opportunities for functional and health-focused food and beverage products with adaptogenic and medicinal mushroom ingredients.
  2. Wellness — Potential for developing and marketing wellness products incorporating adaptogens and other natural ingredients to support healthy lifestyles.
  3. Agriculture — Opportunities in sustainable and regenerative agriculture practices to meet the demand for high-quality, nutrient-dense ingredients for health food products.
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