Art and beauty come together in the witty Museum Babes Instagram account, which strolls the chicest museums in hopes of finding dames for its photoblog. The Instagram account has 13,000 followers with even more unique visitors to its website. The account flocks to the work of Jeff Koons and Gita Black, in hopes of finding 'babes' viewing the artists work. Each Instagram photo captures the most sought after museum collections of the moment with an intricate spin.
The brand describes itself as, "an art and style website that celebrates the culturally attuned, sartorially understated beauties who stroll through the world’s most exquisite museums and galleries." Looks like we'll be strolling the MoMA and Guggenheim more often.
Why This Trend Is Growing
- Museum Photo Blogging
- Opportunity to create a platform similar to Museum Babes that showcases photoblogs of museum-goers.
- Cultural Curation
- Opportunity to curate cultural experiences of museums and galleries into digital experiences.
- Interactive Museum Experience
- Opportunity to create augmented reality (AR) or virtual reality (VR) experiences for museum-goers to interact with art and exhibits in new ways.
Industries Being Reshaped
- Social Media
- Opportunity to leverage social media platforms and influencer marketing to promote museum culture and drive foot traffic.
- Art and Design
- Opportunity for museums and galleries to embrace creative partnerships and collaborations with artists and designers to engage audiences.
- Technology
- Opportunity to integrate technology-based experiences such as AR, VR, and AI to augment the museum experience and drive engagement.
