Colorfully Blocked Low-Cut Sneakers

The Air Jordan 1 Elevate Gets a Multi-Color Colorway Palette

Jordan Brand gives the Air Jordan 1 Elevate sneaker model a new stark tonal update with the latest Multi-Color colorway palette to join the roster for the season. The color-blocking design is made up of hues including white, light blue, navy blue, yellow, red, green, and pink all throughout the upper of the shoe.

It is complete with a black tonal Swoosh branding on the lateral side and it all rests on top of white leather for a bold look. The black Wings logo can be seen at the heel and it has a cork insole inside to add comfort. The platform sole that is true to the silhouette is complete in white and has a black outsole to round it all out.

Image Credit: Nike

Multi-color Sneakers
Opportunity to disrupt the athletic footwear industry with more colorful and unique designs.
Color-blocking Fashion
Opportunity to disrupt the fashion industry with use of bold, contrasting colors and patterns in clothing and accessories.
Personalized Design
Opportunity to disrupt the retail industry by offering customized and unique products based on individual customer preferences.

Who This Affects Most

Athletic Footwear
Industry can explore the use of diverse and colorful palettes for shoe designs to cater to diversified consumer choices.
Fashion and Accessories
Industry can explore the use of color-blocking and contrasting textures to create unique fashion products.
Retail
Industry can explore the possibility of offering personalized services to customers like customized clothing and accessories to increase customer satisfaction.
SCORE
1.4 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 7%
Activity 23%
Freshness 12%