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Vibrant Sporty Smartwatches

The Motorola Moto 360 Sport is Fit for Fitness Fans

— January 11, 2016 — Fashion
Motorola has developed an intelligent timepiece named the Moto 360 Sport that's new to the smartwatch scene. With an array of smartwatches on the market, the multinational telecommunications company has set itself apart by producing a smartwatch for gym gurus and sport fanatics.

The new Motorola Moto 360 Sport comes with a 1.37 inch display that features a resolution of 360 x 325 pixels. In addition to this, the smartwatch also features a Quad Core 1.2Ghz Snapdragon 400 processor with a clock speed of 1.2GHz, plus 512MB of RAM and 4GB of storage. Designed for even the most intense workouts, the Moto 360 Sport's strong silicone construction doesn't absorb sweat and resists fading or staining while side ventilation keeps wearers cool.

Most importantly, the Moto 360 Sport has a built-in GPS that works seamlessly with Motorola's fitness app Moto Body. Users can track their distance traveled, pace, lap times, and more so that there’s no need to carry their phone to know how they're doing.
Trend Themes
1. Smartwatches for Fitness - The development of smartwatches specifically designed for fitness enthusiasts opens up opportunities for companies to create innovative health and wellness features.
2. Rugged and Sweat-proof Wearables - The demand for sportswear technology that can withstand intense workouts and resist sweat and fading presents an opportunity for companies to develop durable and long-lasting wearables.
3. Seamless Integration of GPS and Fitness Apps - The integration of built-in GPS technology in smartwatches, along with compatible fitness tracking apps, allows users to accurately monitor their workout progress and creates opportunities for more app and device collaborations.
Industry Implications
1. Fitness Technology - The emergence of sport-focused smartwatches calls for innovation in the fitness technology industry, enabling the development of improved health and fitness tracking solutions.
2. Sportswear Manufacturing - The demand for sweat-resistant and durable wearables opens up opportunities for sportswear brands to collaborate with tech companies and incorporate smart features into their products.
3. Mobile App Development - The need for seamless integration between GPS technology and fitness apps brings forth opportunities for mobile app developers to create innovative solutions that enhance the user experience and provide accurate workout data.
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