Mosquito repellents on the market these days tend to rely on being natural and organic in order to market themselves, but this brand is also able to promote its unique slogan, ingredient and modern branding through alternate means.
Called the 'SG Plus Repellent Aroma Mist,' the product was designed by Jiyoun Kim for the brand 'SG Hangook Samgong.' It is based in black pepper, a natural ingredient that is said to repel mosquitoes. The brand's logo is 'Mosquitos Hate Black Pepper' and its branding is black and white and comes in a simple mist bottle.
This peppery mosquito repellent is able to use more than just its organic background to market itself, ensuring that it stands out from its many competitors.
What's Driving This Trend
- Natural-based Mosquito Repellents
- Opportunity for creating more effective and unique organic mosquito repellents.
- Sleek and Modern Packaging
- Opportunity to design contemporary packaging for insect repellents.
- Branding with Slogans
- Opportunity to create clever and eye-catching slogans for insect repellent brands.
Who This Affects Most
- Home and Garden
- Marketing organic-based mosquito repellents as a safer alternative in home and garden industries.
- Sporting Goods
- Sleek and modern packaging can be applied to insect repellents for outdoor activities like camping and hiking.
- Beauty and Personal Care
- Potential to market natural-based mosquito repellents as part of a personal care routine, focusing on the benefits of using organic ingredients on the skin.
