Are you left wanting something a little more death-wishy after hiking the simple, safety-ridden paths offered at US parks? Ascended Mt. Everest more times than you can count and even once blindfolded? Maybe it's time to visit Mt. Hua in China's Shaanxi Province. Trails there are narrow, steep, and sometimes, nothing but old wood boards fastened to the side of the mountain by chains. Parachutes are optional.
Implications - In today's society, many consumers seek out thrilling and exciting activities to provide relief from everyday responsibilities and mundane routines. Businesses that can provide consumers with riveting experiences will appeal to consumers who find themselves requiring some exhibitionism infused into their otherwise dull and busy lifestyles.