Modular Magnetic Jackets

The Moncler x LoveFrom Jacket Works in a Variety of Different Ways

The Moncler x LoveFrom jacket has been unveiled as a new garment from the fashion brand and the Jony Ive-backed design collective as a piece of clothing that highlights new approaches fashion. The jacket is built around the Noncore system that's a down-filled vest that will attach to a field jacket, parka or hooded poncho via the duo button. This buttons system works with a flat base with a central piston that's held in place with wear magnets, while a buttonhole with stronger magnets will work as the activator to ensure a smooth closure.

The Moncler x LoveFrom jacket will be available for purchase starting September 24, 2024 at an undisclosed price and identifies the ways we are likely to see clothing closures evolve into the near-future.

Modular Fashion
Modular fashion emphasizes customizable and interchangeable elements, allowing consumers to create versatile wardrobes from fewer pieces.
Magnetic Clothing Closures
Magnetic clothing closures provide new possibilities for seamless and secure fastening in apparel, enhancing convenience and wearability.
Collaborative Design
Collaborative design involving high-profile brands and renowned designers can push the boundaries of traditional fashion, resulting in innovative and unique products.

Sectors Adopting This

Apparel Manufacturing
Apparel manufacturing can benefit from introducing modular design elements that appeal to the growing consumer demand for versatile and sustainable fashion.
Textile Innovation
Textile innovation can focus on developing new fastening technologies like magnetic closures to improve functionality and user experience in clothing.
Fashion Retail
Fashion retail can leverage collaborations with celebrity designers to attract attention and differentiate themselves in a crowded market.
SCORE
6.7 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 78%
Activity 92%
Freshness 32%