Models August Zhang, Lili Zhang and Rosa channel modern Geisha muses in Zip Magazine's conceptual image series. Rather than sporting traditional garb, the girls don sportswear and couture staples by a number of independent and established labels.
Photographer Man Tsang captures the models against a brightly colored backdrop and experiments with fun props like flower petals and tree branches. Styling for this modern Geisha editorial is courtesy of Anson Lau who dresses August, Lili and Rosa in pieces that defy convention.
Zip Magazine's edgy editorial is a contemporary homage to Japanese styling and features sleek hair looks by Seifert Cheung. The image series' makeup is kept bold and traditional and is created by Marian Woo. Pushing boundaries, editorials like this one feature conceptual elements that are used to reinvent a cultural inspiration.
What's Driving This Trend
- Contemporary Cultural Tribute
- There is potential for the fashion industry to create more modern tributes to traditional cultures and fashion styles.
- Sportswear Couture Fusion
- The fusion of sportswear and couture could be a disruptive innovation in the fashion industry.
- Experimental Fashion Imagery
- Fashion editorials could incorporate more conceptual and experimental elements to push boundaries and reinvent traditional styles.
Who This Affects Most
- Fashion
- The fashion industry could incorporate more traditional cultural elements into modern designs.
- Photography
- Photography could incorporate more experimental, conceptual elements into fashion shoots for a fresh style.
- Beauty and Makeup
- Beauty and makeup artists could merge traditional and modern styles for a unique look that pays homage to cultural inspirations.
