First a shoe inspired by her, then a spread in InStyle Magazine with custom-made designer dresses, a capsule collection with OPI nail polish, and now the Miss Piggy for MAC Cosmetics campaign; this is one busy little pig.
The Muppets' leading lady celebrates her new job as a big-shot fashion editor in the new Muppets movie, and these collections and campaigns fall perfectly in line with her new role. The Miss Piggy for MAC Cosmetics collection will feature pink eye shadow, black eyeliner and of course, false lashes.
MAC released the following statement about their collaboration: "Generous glamour goddess that she is, Miss Piggy is sharing her beauty with the world via a limited-edition, online-exclusive, M·A·C collection for the eyes in celebration of her much anticipated return to the silver screen in Disney’s The Muppets, in theatres November 23. Say “oui” to Miss Piggy for M·A·C today!"
The Miss Piggy for MAC Cosmetics line will be priced between $15 and $17.50. Check it out now!
Why This Trend Is Growing
- Character-inspired Makeup Collections
- Cosmetic companies can create makeup collections inspired by popular fictional characters to attract a dedicated fan base and increase sales.
- Celebrity-inspired Cosmetic Collaborations
- Collaborating with a popular celebrity or fictional character to release a cosmetic line can generate excitement and sales among fans of that individual or character.
- Limited-edition Online Exclusive Collections
- Creating limited-edition online exclusive collections can generate exclusivity and urgency among consumers.
Industries Being Reshaped
- Cosmetics
- Cosmetic companies can create unique and eye-catching collaborations to entice consumers and increase sales.
- Entertainment
- Collaborating with popular fictional characters can help promote movies, TV shows, and other entertainment products.
- E-commerce
- Exclusive online collections can generate excitement and urgency among online shoppers, encouraging repeat purchases and customer loyalty.
