The MiCoffee Concept acknowledges the fact that coffee makes a morning, but it also acknowledges not everyone drinks coffee. This convenient machine and sleek design also makes tea and hot chocolate at the push of a button.
Other features of the MiCoffee Concept include a pad which senses whether a cup is there or not to prevent a major liquid spillage. The MiCoffee Concept makes saying "good morning" that much easier.
Implications - Consumers in modern society are only attracted to the most contemporary designs. Products that feature a clean-cut aesthetic are appealing to those who want to stay on the cutting edge of style.