Ideas
Explore the world's #1 largest database of ideas and innovations, with 460,503 inspiring examples.
Trend Reports
Discover why 1,240 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,097 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,240 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,097 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,210 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 460,503 cutting edge ideas.

Crystal-Informed Gold Sneakers

Nike's Air Max 97 LX Gets a 'Metallic Gold' Colorway Makeover

— December 18, 2018 — Fashion
Sportswear label Nike launches a luxe iteration of the iconic Air Max 97 LX sneakers in a bright colorway entitled 'Metallic Gold.' The latest iteration is adorned in sparkling details as it features a plethora of Swarovski crystals throughout the uppers. The jeweled version informs the threads of the upper's fabrication, allowing the footwear to bounce off light in a sparkling visual effect.

Branding accents are showcased throughout both the medial and the lateral sides of the chunky silhouette, as well as the tongue tab -- it all features a contrasting red Swoosh. This all sits atop a white midsole as an additional contrasting element to round the entire piece out. The Metallic Gold Air Max 97 LX sneakers are set to launch on December 26th.
Trend Themes
1. Luxury Sneakers - Opportunity for luxury fashion and athletic wear brands to collaborate and create high-end sneakers using unique materials and techniques like Swarovski crystals.
2. Sparkling Effects - Possible trend for incorporating sparkling, reflective elements into fashion designs to create eye-catching visual effects and unique textures.
3. Alternative Sneaker Materials - Opportunity for sneaker brands to experiment with and incorporate non-traditional materials like Swarovski crystals to create limited-edition and exclusive product releases.
Industry Implications
1. Athletic Wear - Athletic wear brands can tap into the luxury fashion market by incorporating high-end materials and designs like Swarovski crystals into their existing product lines.
2. Fashion Accessories - Fashion accessory brands can explore incorporating Swarovski crystals into their product designs to create unique and visually impactful pieces.
3. Jewelry - Jewelry brands can expand into the sneaker market by creating limited-edition and exclusive sneaker designs using high-end materials like Swarovski crystals.
1.4
Score
Popularity
Activity
Freshness