Eclectic Menswear Fashion Collections

A_I_R’s Summer-Ready Capsule is Heavy on Playful Prints

Contemporary label Artists in Residence (or A_I_R, for short) debuts its eclectic Spring/Summer 2019 menswear fashion collection at SPACE7, which is located in the Hell’s Kitchen neighborhood of New York. The offerings for the upcoming season are characterized by a playful palette that boasts color and prints. The silhouettes have a summer-ready aesthetic that displays comfort and versatility, as well as a construction that borders the line between sporty and casual.

The Spring/Summer 2018 menswear fashion collection by A_I_R is made in collaboration with KLASSE14 – a label that “strives to inspire a new generation of creative personalities and unique thinkers.” With reference to artistic merit, stylish designs and laid-back California-influenced tailoring, the A_I_R x KLASSE14 menswear fashion collection will definitely create a sense of playfulness in the wardrobe.

Photo Credits: Dan Lecca

Playful Palette
Opportunity for innovative color and print combinations in menswear fashion collections.
Summer-ready Aesthetic
Opportunity to create comfort and versatile clothing with a sporty-casual aesthetic for summer.
Artistic Collaborations
Opportunity for fashion brands to collaborate with artists or other creative personalities for unique and stylish designs.

Where This Applies

Fashion
Fashion brands can explore new color and print combinations to create bold and playful menswear collections.
Textile
Textile manufacturers can develop innovative materials that offer comfort and versatility for summer apparel.
Art
Artists and designers can collaborate to create fashion collections that showcase artistic merit and California-inspired tailoring.
SCORE
6.0 out of 10
GENDER
90% Men10% Women
MARKETTop markets: North America
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 92%
Activity 81%
Freshness 8%