Social Media Landscape Infographics

This Infographic Groups Social Media Tools into Categories

The Conversation Prism is a helpful infographic that groups social media tools into categories and walks viewers through social media's evolution. This awesome infographic was originally designed to help brands consider different marketing strategies, because social media can often be an extremely important and effective business tool.

The Conversation prism focuses on the biggest and most important social media platforms in a variety of different categories such as social networks, blog communities, videos and events. This is a handy Internet guide for newcomers to social media.

This clever infographic has been updated four times now to include newer social media tools. The Conversation Prism highlights the influence of these different social media platforms, among other things.

Social Media Evolution
Opportunity for disruptive innovation in developing new social media platforms or improving existing ones.
Categorized Social Media Tools
Opportunity for disruptive innovation in creating new tools or platforms for organizing and managing social media platforms.
Influence of Social Media Platforms
Opportunity for disruptive innovation in leveraging the influence of social media platforms for effective marketing strategies.

Where This Applies

Social Media
Opportunity for disruptive innovation in developing new social media platforms, tools, or marketing strategies.
Digital Marketing
Opportunity for disruptive innovation in utilizing social media platforms and tools for effective marketing campaigns.
Technology
Opportunity for disruptive innovation in creating new technologies to enhance social media experiences and platforms.
SCORE
3.1 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 43%
Activity 43%
Freshness 8%