Japanese fashion label MEANSWHILE introduces its latest collection designed for the Fall/Winter 2019 season. The range highlights a juxtaposing design language as the pieces feature progressive cut-and-sew looks whilst also delivering traditional silhouettes. The range of technical outerwear takes on a purposefully deconstructed look with a technical component.
The seasonal collection is made up of a blend of textiles informed with a color palette of khaki, forest green, maroon, navy blue, brown, and gray. Some of the pieces in the capsule include twin-pocketed vests, oversized peacoats, as well as long parkas. One of the standout items is the down jacket with padded construction, detailed with a thin hood to contrast the overall shape. The hood also features gridded designs with a raised collar, taped zipper, and drawstrings for additional adjustments.
Key Themes Behind This Trend
- Progressive Cut-and-sew Looks
- Disruptive innovation opportunity: Explore new techniques and technologies for creating unique and unconventional designs in the fashion industry.
- Deconstructed Design Language
- Disruptive innovation opportunity: Develop innovative ways to deconstruct and reconstruct garments, creating new and unexpected forms.
- Technical Outerwear
- Disruptive innovation opportunity: Combine fashion and technology to create functional outerwear with advanced features and materials.
Where This Applies
- Fashion
- Disruptive innovation opportunity: Use technology and unconventional design techniques to push the boundaries of fashion and create unique, trend-setting garments.
- Textiles
- Disruptive innovation opportunity: Experiment with new fabric blends and technologies to develop technical materials for innovative outerwear.
- Outdoor Gear
- Disruptive innovation opportunity: Integrate advanced features and materials into outdoor gear, making it more functional and stylish for outdoor enthusiasts.
